Monthly archives: April, 2023

Applications of ML in Digital Marketing

Machine Learning Featured

In this article we will explore the latest innovations with just some of the ways ML can augment digital marketing. Let’s look at how these advancements have transformed the way brands interact with their clients.

The Ultimate Guide to Mobile Measurement Partners (MMPs) for Digital Marketers

Mobile Measurement Partner featured

Mobile measurement partners (MMPs) have become an essential part of the mobile advertising ecosystem. As more and more businesses shift their focus to mobile marketing, accurate measurement and attribution have become critical for success. In this blog, we will explore what MMPs are, how they work, and what benefits they offer to digital marketers.