Monthly archives: May, 2023

CJM – An important, but lesser-known marketing acronym

Customer Journey Featured

In this blog, we explore how creating a customer journey map can help you get closer to your customers and deliver personalized experiences through a better understanding of their journey to becoming your loyal customer.

Data Engineering and Data Science – Data’s Dynamic Duo

Data Engineering Featured

In this blog, we explore how data engineering supports data science and why it’s crucial for organizations to understand the interplay and importance of the the two disciplines working together to maximize the value of their data.